Yes, Hawk-Eye technology will be a welcome plus. But it does not prevent the question of why it took so long for the pro’s so long to get on board with something that already made a mark in ...

Sony’s Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain, beginning with the 2025 season. Skip to main content.

The NFL will use Sony’s Hawk-Eye technology to measure first downs in games. The league made the announcement on Tuesday and said the Hawk-Eye technology will be used in games starting this fall.

How Hawk-Eye will work in the NFL When a ball is spotted by the referee, the new technology notifies the officials whether the previous play resulted in a first down. The entire process of ...

The league has used "Hawk-Eye's" Synchronized Multi-Angle Replay technology since 2021 to combine and synchronize gameday footage to assist with replays being looked at in the NFL's command center.

The NFL approved Hawk-Eye technology for ball placement (first downs) in the 2025 season. Here’s how it’ll work and look in football games.

Hawk-Eye was developed in 2000, so the technology has been around and tested for years. This seems like a logical step for the NFL. Buffalo Bills fans are probably feeling like this development ...

The NFL is adopting Sony’s Hawk-Eye camera technology the measure the line to gain, replacing a system done manually with chains. The chain crew will have a ‘secondary’ role.

I am looking forward to working with Hawk-Eye on future innovations." A global impact. Of course, Hawk-Eye's influence isn't limited to tennis. After starting in cricket in 2001 and being acquired by ...

Hawk-Eye first gained recognition for its virtual line-calling system installed for pro tennis matches in 2005, and has now become a go-to tech partner across many major professional sports leagues.

The NFL will use Sony's Hawk-Eye technology as the primary way to measure the line to gain, the league announced Tuesday at its annual spring owners meetings. The technology will use six 8K ...