Harley-Davidson is facing a Bud Light-level backlash at the Sturgis Motorcycle Rally in South Dakota, the world's largest gathering of bikers, over concerns the company has gone woke.

There's a rich history behind Willie G, the Harley-Davidson skull that's now embedded in the lore (and merchandising) of the iconic American motorcycle brand.

A Harley-Davidson shareholder wants the motorcycle company's CEO, Jochen Zeitz, and two other board members removed. The shareholder is pushing for other Harley shareholders to vote "withhold" on ...

The beer company recently released a Budweiser ad touting specially created cans with the Harley-Davidson logo.

Harley-Davidson has recalled over 40,000 motorcycles that are at risk of losing driving power due to an electric short.

Harley-Davidson is recalling more than 65,000 motorcycles because of a potentially faulty part that could increase the risk of a crash.

Harley-Davidson’s management team has accused activist shareholder H Partners of “self-serving action” for calling for the firing of the motorcycle maker’s chief executive officer and two ...

T-shirts emblazoned with the Harley shield logo are in the merch pantheon alongside Playboy bunny trucker hats and Rolling Stones-tongue-logo-everything.

Harley-Davidson Motor Co Group LLC has been hit with a federal lawsuit in California and another in Wisconsin alleging the U.S. motorcycle maker forced bike owners to pay inflated prices for ...

When Harley-Davidson started out in the early 20th century, it didn't have any logo at all. Since then, it's had dozens. Here are the most iconic.