Walt Disney Co. and Hallmark are two of the most careful marketers when it comes to aligning with other companies: Each protects its own brand zealously and usually partners only with other blue ...

Valentine’s Day means flowers, chocolate and picking out the perfect card to express your affection. We analyzed nearly 600 cards to spot trends about modern love.

In the mood for a little romance this Valentine’s Day? There’s nothing better than a Hallmark movie. Most of the network’s rom-coms make perfect Feb. 14 viewing. But if you really want to ...

01/22/19 — Hallmark Channel's Countdown to Valentine's Day will feature three new movies and dozens of the classic movies you know and love. We've got the scoop on the new movies—and we can't ...

The granddaddy of all love sentiments — the Hallmark Valentine’s Day card — will celebrate its 100th anniversary next year. But in an era of social media, e-cards and text messages, do we ...