Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty ELF.N for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product ...

E.L.F., known for its lower-cost “dupes” of high-end beauty products, will work closely with the 28-year-old entrepreneur and model, who started Rhode in 2022.

Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line that ...

Hailey Bieber 'incredibly excited' to announce the acquisition of beauty brand Rhode by e.l.f. Cosmetics for $1 billion after only three years.

Hailey Bieber’s Rhode is joining e.l.f. Beauty in a $1B deal, with Bieber staying on to lead creative and expand the brand’s global reach.

Hailey Bieber is selling her beauty brand in a deal worth up to $1 billion. The 28-year-old model has announced that she’s selling Rhode, the brand she founded in 2022, to e.l.f. Beauty after ...

A major announcement is making waves in the industry: e.l.f. Beauty has officially acquired Hailey Bieber’s fast-growing skin care brand, rhode, for $1 billion. Known for its simple yet high ...

Forbes counts fewer than 30 billionaires and centimillionaires in the U.S and Europe who have made a large chunk of their fortune in the super competitive world of beauty products.

NEW YORK — E.l.f. Beauty has acquired Hailey Bieber's Rhode skincare brand in a $1 billion deal, the companies said. Bieber's Rhode had $212 million in net sales in the 12 months that ended ...

Hailey Bieber, wife of Justin Bieber, supermodel, influencer and beauty brand creator, just signed a billion dollar deal selling her cosmetic line Rhode to e.l.f.

Hailey Bieber is taking the high rhode. The 28-year-old reacted to her seemingly never-ending collection of critics with a social media callout of their incessant ridicule.