If the upcoming movies based on Lego, Matchbox, and other childhood toys weren’t enough for you, next up is… a Toys ‘R’ Us movie? Yes, really. Per Variety, the toy store chain is coming to ...

Story Kitchen has experience making video game come to life with movies such as "Sonic the Hedgehog" and "Tomb Raider," and now takes on the responsibly of putting the Toys 'R' Us movie together.

Toys 'R' Us' entertainment arm Toys 'R' Us Studios is working on the project with Story Kitchen, who are known for putting together packages for video game adaptations and selling them to studios.

“Toys ‘R’ Us is a cultural touchstone that continues impacting the child in all of us today,” Story Kitchen co-founders Dmitri M. Johnson & Mike Goldberg said in a statement. “As ’80s ...

Here's a sentence I never thought I'd write: there's a live-action Toys "R" Us movie in the works. “Toys 'R' Us is a cultural touchstone that continues impacting the child in all of us today ...

Toys 'R' Us is making a comeback, but as a feature film. A new movie inspired by the former retail giant is currently in the works with Story Kitchen on board. Per Variety, Story Kitchen and Toys ...

Story Kitchen and Toys“R”Us Studios, the entertainment production arm of the global toy brand, have teamed up to develop a live-action film. “Toys’R’Us is a cultural touchstone that ...

On Monday, Toys "R" Us announced that it had partnered with an ad agency called Native Foreign to create what it calls "the first-ever brand film using OpenAI's new text-to-video tool, Sora." ...

The 66-second promo takes us on a journey back to the 1930s, following young Charles Lazarus, the visionary founder of Toys "R" Us. We're transported to an old-time bicycle shop, where we see ...

He spent 15 years editing the likes of CNET, Gizmodo, and Engadget. Do you have fond memories of Toys “R” Us, back before private equity helped lay it to waste? If so, I’m really curious ...