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Even sales decks. It can be easy to slip into the routine of cutting and pasting relevant content into a PowerPoint, adding some stock images, and calling it good. But doing that will kill your ...

everyone who is struggling tends to believe that one or more innovation ideas will turn the business around, while I believe the basics such as good margins, great customer experiences ...

A specific, defined series of activities used in marketing a new or changed product or service, or in using new marketing channels and methods Effective marketing is often what separates rapidly ...

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Good staging is “a form of visual merchandising ... you don’t want to settle for a lower selling price or a longer marketing period than you have to. Relative to the amount of time and money ...