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Google TV's core issues revolve around advertising, the financial engine for most smart TV platforms. Historically, Google followed the standard industry model: publishers seeking inclusion on ...
Last year, Google surprised online video publishers with some stunning news: the company, which now generates over a quarter ...
The global installed base of Smart TVs and Connected TV (CTV) devices will reach 4.2 billion units by 2030, growing at a CAGR of 9.6% from 2.65 billion in 2025, according to the latest report from ...
Brazil is set to become the world’s No. 3 FAST market, as Smart TV use surges, despite ad spend lagging behind viewer habits.
New research indicates that Roku remains the top connected TV (CTV) streaming device in North America, with a 37% share of the open programmatic ads sold on specific devices in third-quarter 2024.
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