PARIS — Givenchy Parfums is launching its own universe in Roblox, marking the first immersive beauty experience to go live on the metaverse platform. Replete with its own castle (nodding to the ...

Givenchy Beauty has unveiled a makeover to its Givenchy Beauty House experience on Roblox in celebration of Pride Month in June, according to details shared with Marketing Dive. The space now features ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Givenchy Beauty has unveiled a makeover to its ...