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Procter & Gamble said Gillette sales haven't budged after its controversial #MeToo ad -- but it's calling the campaign a big success.
In the first three days of the ad’s release, there were more than 1.6 million mentions of Gillette on Twitter, Facebook and Instagram, as well as blogs, forums and news sites, according to data ...
In the age of #MeToo, Gillette is challenging stereotypical ideals of masculinity. Its new ad is already provoking backlash. Their new campaign’s mantra is ‘The Best Men Can Be’ January 15, 2019 ...
In the ad, which debuted Thursday, a father helps his transgender son shave for the first time. By midday Wednesday, the commercial had been viewed more than 1.2 million times on Facebook alone.