Luke Plapp has been spotted riding a brand new disc-equipped Giant ... bike. Plapp also appeared to be using a time trial helmet we didn't recognise. Jayco AlUla use the Giant Rivet TT helmet ...

Giant succumbed to disc brakes with the release of its new Trinity TT bike last ... to the bike's aerodynamics. Rim brakes ...

While Colnago may be one of the most storied bike brands on the planet they're not in production at the same scale as the giants of Specialized, Trek and Giant, but that doesn't stop them ...