Designers will know that brand guidelines are only as useful as the client on the receiving end is prepared to make them. Months of work developing rigorous specifications and fine-tuning details can ...

Brand guidelines contain the story of a brand, or the “why” to uncovering its ethos, styles, tonality and UI assets such as logos and how to utilize them, color stories, typography, imagery ...

PBS connects with hundreds of millions of Americans through stories that matter to our lives. Our brand is designed to reach millions of Americans anytime and anywhere, as we have for more than 50 ...

As marketers, we're all familiar with brand guidelines. They're usually in a PDF that lives somewhere on the company intranet—though, to be honest, most are probably not quite sure where to find it.

Our brand guidelines help us tell a cohesive, recognizable brand story across channels, teams and audiences. Together, our brand platform, organizational values and strategic imperatives direct our ...

Brand guidelines aren’t often talked about by marketers in interviews, but the creative rules that sit there in the background have a vital role to play in their creative work. Deliveroo’s ...

What's In A Brand Style Guide A style guide should include all the important guidelines for your brand’s identity and voice, especially the elements listed below.

Guidelines for Applying the Web Brand Standards Guidelines for Applying the Web Brand Standards The following outlines what you will need to do based on where your website is hosted. CU Boulder Web ...

Outlines official brand guidelines for university social media accounts on Facebook, Instagram, LinkedIn, X and YouTube as well as information on the UB Social Site for social media managers and how ...