In its largest creative push to date, the insurance company rolled out 60 video ads, 54 social ads and 50 audio ads tailored ...

Geico rolls out 8 tailored campaigns using 164 video, audio, and social assets in a multichannel strategy to elevate ...

Geico has low prices, thus “15 minutes could save you 15% or more.” They never talk about how good their insurance plans are. Farmers’ strategy is paying your claims, even the crazy ones.

Nationally, Geico was followed in the Sept. 5 rankings by Fox TV Network (a placement driven by a campaign to promote a new season of programs), McDonald's, Lowe's, Home Depot, Verizon Wireless ...

The Geico gecko has a new sidekick—though neither of them appear too pleased with the arrangement. This week, the insurance brand will begin airing a series of spots starring actor Will Arnett ...

The auto insurance company Geico has had great success since hiring the Martin Ad Agency in 1996. There's the gecko, and more recently a campaign featuring slightly faded celebrities. Adweek ...

"One of them was the Geico gecko. Out of all the ads that could have been on the back of Nicks issue, THIS WAS THE AD!" Nick Cordero, Amanda Kloots and their son Elvis.Ashley Becker ...

The insurance industry commercial that worked the best last year, according to a company that measures the impact of ads, departed sharply from the trend, however. It was a solemn 9/11 tribute by ...

Earlier this week, parent company, Progressive Corp., reported that fourth-quarter profit had risen 42%, which it attributed to fewer claims being paid to insurance holders. Progressive's net ...