Optimus Prime is one of the most popular and highly rated buildable models in the Lego Icons lineup--for good reason, too.

While Marvel's Transformers comics helped put the brand on the map, they also didn't do certain characters any favors, including Optimus Prime.

Even though Marvel Comics had him attempting to replace the venerable Autobot leader, Prime is one of the few Autobots that Grimlock respects. Since G1, he's remained a highlight of the franchise ...

Both the Optimus Prime and Megatron figures are non-transformable, "kibble-free" versions based on their G1 animated designs. Similar to Hasbro's other premium figure lines, the Transformers R.E.D ...

Transformers Toys Vintage G1 Autobot Blaster – $29.99: Pre-Order at Walmart (Exclusive) Transformers Toys Generations War for Cybertron: Earthrise Leader Alternate Universe Optimus Prime – $49 ...

The Studio Series Commander-Class Transformers: The Movie Optimus Prime is set to release this fall for $90, and and will go up for pre-order later today, July 16, at 1PM ET at Hasbro Pulse and ...

Transformers G1 fans will get to bring home Optimus Prime with his Energon Axe and the Matrix of Leadership. ... and dedicated collector of Mezco Toyz, Marvel Legends, and is obsessed with Star Wars.

‘Transformers’ G1 Reissues to Include Optimus Prime, Soundwave, and More Transformers fans may have spotted a pretty true-to-the-original reissue of Hot Rod hitting […] By Russ Burlingame ...

Check out the new LEGO Transformers Optimus Prime set, launching on June 1, 2022. Take a trip back to 1984 with this LEGO x Transformers collaboration. Modeled after the G1 Optimus Prime character ...

Guess again, as the LEGO Optimus Prime morphs the good old-fashioned way, thanks to articulation points. 19 of them are featured on the completed toy, which needs no less than 1,508 pieces to come ...

Super7 revealed this figure at this past February's New York Toy Fair. Also in the case next to Optimus Prime was a Super Cyborg G1 Megatron, which said it would be available in November.

You also get a brick-sized plaque detailing Prime's various attributes. In robot mode, the model stands over 13.5 inches tall. In truck mode, it's a touch under six inches tall and 10.5 inches long.