The phrase “May the 4th be with you” rolls off the tongue like a dad joke at a comic con: playful, a little cringey, but instantly recognizable. And yet, that’s exactly why it works. It toes ...

It didn’t begin a long time ago or in a galaxy far far away, but every May 4 it feels like images, memes and promotional deals involving “Star Wars” have an inescapable gravity. May 4 — or May the 4th ...

Good, now May the 4th be with you too. It's not an official holiday but has become so well-known that even former President Joe Biden marked it last year when “Star Wars” actor Mark Hamill ...

Good, now May the 4th be with you too. It’s not an official holiday but has become so well-known that even former President Joe Biden marked it last year when “Star Wars” actor Mark Hamill ...

May 4 — or May the 4th, as fans say — has evolved over the years into Star Wars Day, an informal holiday celebrating the space epic and its surrounding franchise. More from The Hollywood Reporter ...

Good, now May the 4th be with you too. It's not an official holiday but has become so well-known that even former President Joe Biden marked it last year when “Star Wars” actor Mark Hamill ...

It didn't begin a long time ago or in a galaxy far far away, but every May 4 it feels like images, memes and promotional deals involving "Star Wars" have an inescapable gravity.