Hawthorn Football Club logo history When Hawthorn joined the VFL in 1925, the initials HFC within a circle on a brown and gold flag was introduced as the logo. The club was known as the Mayblooms. In ...

richer red and deeper gold. Central to the rebrand is the ‘Made From South Australia’ theme and the logo is a celebration of the Club being born from the state’s thriving football landscape in 1990, ...