At a crowded event in Mumbai, Flipkart’s Ramesh Gururaja is painting a vivid picture. He’s describing a modular space where ...

Flipkart launches 'Creator Cities' video commerce studios to enhance brand reach and resonance with digital consumers.

Flipkart, an Indian e-commerce giant, has introduced 'Creator Cities', dedicated production spaces aimed at enhancing influencer-led video shopping.

Citing a BCG report, Flipkart noted that 72% of Indian Gen Z consumers rely on creator-led channels for shopping inspiration. Social commerce in India is expected to reach $10–14 billion by 2025, ...

Ex-Dunzo CEO Kabeer Biswas has joined Flipkart to work on the company's quick commerce offering, Flipkart Minutes, a person familiar with the matter confirmed to YourStory. Flipkart has not ...