The apparel chain plans to use AI images digitally created from real people to showcase its clothes in an upcoming ad ...

Kylie Jenner’s Khy brand partnered with British fashion label Poster Girl for a “sexy and sophisticated” collaboration that ...

Kylie Jenner’s brand Khy teams up with Poster Girl for a new collection of sleek, high-shine latex fashion pieces.

As the luxury slowdown continues, high-end fashion brands need resilient marketing strategies. Experiential campaigns and intergenerational omnichannel marketing can be effective. Labels are also ...

Cannes’ Critics Week, the parallel section dedicated to first and second films, has unveiled the poster for its 64th edition and has enlisted a new sponsor, the French fashion brand Ami.

While fashion brands will be all over social media this week to drive the conversation around their latest looks at New York's Fashion Week, mobile marketing will likely not have much of a presence ...

The AAS Fashion Marketing and Communication program at Parsons is an intensive, flexible degree centering on the fundamentals of communication strategy. You explore the relationship between brand, ...

and fashion buying. They also examine the evolving marketing landscape for fashion brands and businesses on a global scale. Students typically complete this certificate in 18 months. This course ...