This new study, reviewing engagement on Facebook pages that regularly post about American political news between July 2, 2018, and March 17, 2019, found similar engagement numbers for right ...

Facebook wants publishers to stop begging for likes. The social network is taking action against so-called "engagement bait," where publishers ask users to vote, like, or share a post in the hopes ...

And Media Matters found that posts from right-leaning pages earned more engagement than posts from nonaligned or left-leaning pages, with right-leaning Facebook pages receiving over 48 million ...

As platforms like Facebook, X, and Instagram took off, social media transformed how we connect and how businesses can influence consumer behavior—from promoting content that drives engagement to ...

Instagram is becoming a core platform for brands to engage with consumers since it registers consumer engagement 18 times that of Facebook and 48 times that of Twitter, according to the latest report ...