Eyeshadow palettes can be tricky when you’re looking for low-cost options. You don’t want to waste money—even if it’s just $10—on a drugstore brand of eyeshadow that isn’t pigmented and that you won't ...

The best neutral eyeshadow palettes do all the heavy lifting for you. They’re versatile for a quick five-minute face in the morning, but still buildable for a sultry evening look. They make it almost ...

To create captivating eye looks, you need one essential tool, a well-curated eyeshadow palette. Eyeshadow can transform your eyelids into mesmerizing canvases, enhancing your natural beauty and ...

Makeup is an expressive art form. Blending matte browns and glistening golds, champagnes, and bronzes onto our lids in countless configurations can feel just like painting a landscape. As a ...

Eye makeup can put the finishing touch on your look or it can be your look, depending on how much you paint. While some zodiac signs are drawn to subtle neutrals, others want to get their hands on the ...

You can never go wrong with a warm-toned eyeshadow like this one. Boasting a mix of high-pigment mattes and shimmers, this palette has everything you need to create an eye look with just one product.

This story first appeared on Wednesday, August 21, 2024, in The Strategist Beauty Brief, a weekly newsletter in which our beauty writers share their must-tries, can-skips, and can’t-live-withouts. But ...

As someone who has been collecting makeup for years, it feels as if every eyeshadow color story has been done before — especially when it comes to everyday neutrals. Recently, however, cool-toned ...