Offer an iPad, and watch the fans roll in, right? It's time to get real. The Like is not the be-all and end-all of Facebook campaign success; it is merely the first step. One study has found that ...

According to Vanderground, the "He Gets Us" campaign has two main goals: "increase the respect and personal relevancy of Jesus" and "encourage Christians to follow the example of Jesus in how they ...

With milk consumption in decline, Dairy Management had hit on a fresh marketing strategy to support a national ad campaign promoting ... nutritional hints in a brochure entitled “Steps To ...