In 2016, Dos Equis replaced Goldsmith with the French actor Augustin Legrand, as a younger, but supposedly equally interesting version of "the man." It didn't take.

The Most Interesting Man in the World came into existence as part of a Dos Equis ad campaign. He was a manly stud who had lived his life to the fullest. The ads featured a beaded Jonathan ...

Deadline reports the The Most Interesting Man in the World is now going to be the Most Interesting on Mars, at least for his last Dos Equis commercial. 77-year-old Jonathan Goldsmith has become ...

The Most Interesting Man in the World was a meme almost immediately upon its debut in 2006. Over the next decade, the Dos Equis spokesperson played by Jonathan Goldsmith struck a chord in pop ...

Augustin Legrand, a.k.a. the new face of Dos Equis. He stars in the company's hit ad campaign the Most Interesting Man in the World. (Dos Equis) By Tiney Ricciardi 1:45 PM on Sep 7, 2016 CDT LISTEN ...

The company hired a younger "most interesting man" in his place. Goldsmith in an ad for Dos Equis. Dos Equis Now Goldsmith is returning to the ad world, but this time, he's selling tequila.

Dos Equis, the beer company that brought us the campaign, decided it was time to move on. The new man is described as "active" and "adventurous," along with "edgier and more daring." ...

Dos Equis A few facts about the new Most Interesting Man that Dos Equis released, shedding some light onto what the brand sees as interesting in 2016: He values second dates over first impressions ...

This week Mexican beer label Dos Equis unveiled its new – and, they hope, improved – “Most Interesting Man in the World” campaign, and this guy actually speaks Spanish.