Dodge built its first car in November 1914 and entered the truck market in 1917. It debuted a ram hood ornament in 1932, but the first Dodge Ram pickup truck didn’t arrive until 1981.

A brand is a unique identity that is meant to excite, connect with, and foster loyalty with consumers. In the highly competitive and crowded automotive industry, every manufacturer must define its ...

At least, not entirely. In 1997, Dodge concocted a plan for its Ram pickup truck. Back then, the Ram was still a model that fell squarely under the Dodge umbrella; the split that spun the Ram name ...

For the 2010 model year, the truck division of Dodge has been spun off to create the Ram Truck brand. The main product being used to establish the Ram brand is the full-sized truck previously known as ...

It’s a hybrid hauler. Desert Power Wagons of North Carolina has built a Dodge Ram Power Wagon that combines features from across the decades. The truck wears the body of a first generation Power ...

If this sounds counterintuitive — that tariffs are being catastrophized as raising new car, truck and SUV prices ... whose brands include Jeep, Ram, Chrysler and Dodge, has now followed suit ...

Based on the Dodge Grand Caravan, the 2012 model year Ram Cargo Van is propelled by a 3.6-liter Pentastar V-6 engine and can handle up to 1,800 pounds of cargo. With the arrival of the 2012 Ram Cargo ...