The following sets of stats, facts, and tips support the wisdom of integrating direct mail into email marketing campaigns. The also provide some best-of-breed guidelines for effective ways to doing so ...

One of the main reasons direct mail campaigns fail is the lack of clear goals. Before launching your next campaign, take the time to define your objectives. Many businesses skip this step because ...

Alliance Media Brands Senior Editor Toni McQuilken gave a presentation to the Greater Portland Postal Customer Council (GPPCC ...

Yellow Letters Complete revolutionizes real estate direct mail marketing with customized, high-impact letter solutions that drive leads an ...

A marketing effort that uses a mail service to deliver a promotional printed piece to your target audience Direct mail encompasses a wide variety of marketing materials, including brochures ...

and explores the best strategies for measuring the effectiveness of direct mail campaigns. The report features a range of examples where direct mail has been used to drive ROI and sustained growth.

While other host agencies offer basic tools, Cruise Planners provides a full suite of professionally designed marketing resources that make selling travel easier, helping franchisees build lasting ...