Digital marketing expert Joel Ozue says African small and medium-sized enterprises must adopt more strategic and realistic ...

Integrating your LinkedIn and email marketing efforts is an effective, efficient way to build trust, engage audiences and ...

Digital marketing expert Joel Ozue has raised concerns over the growing influence of artificial intelligence on the digital marketing profession, warning that the field’s entry-level roles may be ...

The way most digital marketing agencies work isn’t, well, working. Clients hire an agency with high hopes of expert guidance and high-performance execution. Then, they find themselves lost in ...

Scientific Games' Lori Szymanski knows her way around customer relationship management, having launched CRM programs for 11 US lotteries ...

In the vibrant city of Victoria, BC, local businesses face a unique challenge: standing out in a competitive digital landscape. With more customers turning to Google to find services, having a strong ...

NP Digital, a global leader in end-to-end digital marketing, has released a new national study revealing a strategic shift among Canadian marketers.

A marketing expert has revealed the best ways UK brands can gain traction in the Middle East and North Africa region (MENA) - and it isn’t those who are the biggest and most established.

Learn marketing and social media strategies for building trust and driving attention and bids to your auction, and find out ...