According to VW, there is no gap between the invoice and the MSRP, but what we see here is a dealer discount of $6800. That’s about 12 percent off, in addition to the $9830 in rebates ($7500 ...

The difference between invoice and MSRP is essentially the dealer’s profit margin. But it’s just one piece of the puzzle. What Is Dealer Invoice Price and How It Can Help (or Hurt) You When ...