Across scientific disciplines, psychology being no exception, a distinction is often made between basic and applied research. Basic research, as this distinction goes, is ivory-tower research, with no ...

Research is the backbone of society's progress. Without it, there would be no new drugs, tech, etc. Basically, every trace of human progress could grind to a halt. However, research is only as good as ...

Business operators frequently have a need for answers to questions that can be obtained only through marketing research. Both qualitative and quantitative market research help business owners make ...