Johnnie Walker, one of the world's most beloved blended scotch whisky brands, has unveiled the Johnnie Walker Blue Label Ultra, believed to be the lightest whisky bottle. Diageo has stated that ...

Diageo’s Johnnie Walker has unveiled Blue Label Ultra, a limited edition whisky that aims to redefine design standards within the industry. This release boasts the lightest 70cl Scotch whisky ...

After five years of research and development, the Johnnie Walker Blue Label Ultra makes a bold departure from its traditional ...

Weighing just 6.3oz (180g), Johnnie Walker Blue Label Ultra is the world's lightest 70cl Scotch whisky glass bottle. Using new, patented glass technology developed by Diageo's design team this ...

Recently, Diageo introduced Johnnie Walker Blue Label Ultra, which is claimed to be the lightest whisky glass bottle on the market at just 180g without the stopper. In July this year, the company ...

Walker used whiskies from some of Diageo’s “most northern and highest ... It’s hard to tell exactly how Ice Chalet differs from regular Blue Label without trying them both side by side ...

Created in collaboration with luxury skiwear brand Perfect Moment and shareholder Priyanka Chopra Jonas, Johnnie Walker Blue Label Ice Chalet is the second release in the Diageo-owned brand’s ...

Talk of disposals comes barely two years after Diageo bought additional EABL shares in a Sh22.7 billion deal that grew its ...

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and ...

Diageo was formed in 1997 following the merger ... Green Label aged 15 years, and Blue Label using some 60-year-old malts. We believe margins to the manufacturer improve as consumers move up ...

Diageo was formed in 1997 following the merger ... Green Label aged 15 years, and Blue Label using some 60-year-old malts. We believe margins to the manufacturer improve as consumers move up ...