The new State of Marketing Data 2025 report focusing on the challenges and opportunities defining the future of marketing ...

Advancements in data and automation all businesses to measure performance across all functions with greater accuracy.

AUSTIN, Texas, May 29, 2025 /PRNewswire/ -- Fospha, a full-funnel marketing measurement platform, has launched its latest research Playbook spotlighting YouTube and Demand Gen as key drivers of ...

Speaking with us after the event, Nick said: “Too often, there’s a yawning gap between brand ad campaigns and “in-the-weeds” demand gen content. To solve this, B2B brands need to start thinking about ...

Energize Marketing wins Most Effective Lead Gen Vendor at CyberMarketingCon 2024, showcasing innovation in B2B demand gen for IT and cybersecurity.

Authenticom Doubles Down on Growth, Welcomes Dawn Romvari to Lead Demand Gen Strategy Dawn brings over 15 years of experience driving high-impact marketing strategies across complex B2B industries.

AI is transforming marketing, changing job roles, increasing demand for new skills, influencing hiring, and boosting salaries for skilled professionals. According to the Future of Jobs Report 2025 ...