In today's fast-paced, technology-driven world, defining your product's use case is vital. What is a use case? Simply put, it's a description of how your product or service will be used by your target ...

A good use case provides specificity that is crucial when choosing among customer data platforms. Late last year, I was preparing a customer data platform (CDP) onboarding workshop for a large ...

The interaction between user and computer to solve a problem. A use case describes the way people interact with a system, and although use cases may provide only a high-level overview of a system, ...