B2B companies that align their sales and marketing teams drive higher revenue growth, win rates, customer retention, and more. How aligned are your sales and marketing teams? Are they both focusing on ...

PagerDuty is making progress on its losses. It's on a path to GAAP profitability amid mixed customer metrics. Read here for ...

Customers want brands to demonstrate their loyalty to them. In other words, loyalty must be bidirectional, a two-way street ...

Let's face it: many B2B Customer Success initiatives are missing the mark. In an era dominated by subscription models and a ...

The customer retention program had encountered significant challenges from the beginning, with previous attempts failing to ...

Are you finding it difficult to retain your SaaS customers for the long haul? You’re not alone – retention is the secret ingredient that separates the hang in there SaaS companies from the thriving ...

and customer retention. These metrics are used by customer service teams to better understand the service that customers have been receiving. Process metrics aim to measure and monitor operational ...

Policyholders and claimants expect the payment process to be an easy and transparent aspect of the claim process.

Winning a new customer is always a victory for small businesses, but ensuring they keep coming back is how you build ...

Final mile delivery metrics are essential for any logistics business aiming to stay competitive. Whether you’re shipping ...