The digital sports company will offer customers FanCash that can be spent on merchandise, tickets and experiences.

In this article, I have taken Gartner’s four-phase data maturity model (pg. 9) and customized it to help assess the maturity of your data-driven customer retention program.

Denny's plans to add a loyalty program later this year. Denny's Corp. You can find original article here Nrn. Subscribe to ...

Groundspring.org is taking over control of ebase, a free database program that allows charities to keep track of donors, activists, and volunteers. TechRocks, the San Francisco nonprofit group that ...

Even sit-down chain restaurants have gotten into the loyalty game. Iconic diner Denny's has its own rewards program, aptly ...

Imagine what a customer survey would have told these businesses about my experience. The rating for the diner would be excellent, but it wouldn’t translate to loyalty or repeat business.

The independent Customer Data Platform Institute defines the valuable tool as a “packaged software that creates a persistent, unified customer database that is accessible to other systems.” ...

Financial institutions across the U.S. have grappled with compliance requirements under the Customer Identification Program, or CIP, rule for ...

Customer base grew by approximately 2,600 sequentially to over 57,100, with Atlas customers at over 55,800. Gross profit was $407 million, with a gross margin of 74%.

The ultimate reason companies invest in tools like a sales database is to improve the bottom line. The ability to efficiently record customer data and pull it out as needed helps you optimize ...

The basic idea is to embed programmatic concepts into a database rather than into the source code. Written by David Berlind, Inactive April 17, 2003, 12:24 a.m. PT ...