HOUSTON — “Just a Kid from Mexico”, the tagline reads, in an sports drink commercial featuring Jesus Manuel “Tecatito” Corona. On Monday, that kid scored a goal for the ages at NRG ...
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Corona parent AB InBev tackles stigma of non-alcoholic beer by pitching it as a healthy and nutritious adult version of sodaBrewing behemoth Anheuser-Busch InBev wants hardcore beer connoisseurs ... for many kids. And what better brand to remove the pervasive social stigma among traditional drinkers than Corona ...
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