1. Create a powerful first two lines. When a person comes to your LinkedIn page, they only see the first few sentences of your summary. They need to hit “show more”, to read everything you wrote.

By Jeff Haden Updated on: July 6, 2011 / 5:46 PM EDT / MoneyWatch ...

Here’s a copy-and-paste template you can use to transform your LinkedIn profile into a client-attracting piece of content. EXPERT OPINION BY JOHN NEMO, FOUNDER AND CEO, LINKEDIN RICHES @ JOHNNEMOPR ...