3. Start With Brand Foundations. Don’t just skip to the name and visual marks like a logo. Do the harder, less sexy work of understanding and making decisions around the fundamentals such as ...

Paramount has used a mountain logo since 1914, and as the company expanded to become a media giant that owned properties like CBS, MTV, and Nickelodeon, it became one of the most well-known brands ...

It may indicate some sort of fundamental change in the business itself, as when the court-mandated breakup of AT&T in the early 1980s resulted in the company adopting its new “Death Star” logo.

And largely, OpenAI is the name that people associate with this new age of AI, with its logo being its "most recognizable brand element," as the company once said of itself, per Fortune.

Dallas has been using its logo for around 50 years and wants a federal judge to put a stop to a local clothing company’s use of a similar branding.

Elon Musk, Tesla CEO and the owner of Twitter, introduced the social media platform's new logo on Sunday, July 23, 2023. He added it to the platform the next day.

Elon Musk has officially changed Twitter’s logo from the iconic blue bird to a black-and-white “X” – the latest big change since he bought the company for $44 billion last year.

Nokia redesigned its logo for the first time in decades to distance itself from its public image as a phone company. The new logo, announced on Sunday, features five different shapes coming ...

Twitter has removed the iconic bird logo and adopted ‘X’ as its official logo. This move comes after Elon Musk announced the change over the weekend.The change is already live on the website.