How This Company Turned A Superior Wine Into A Stronger Brand
Don Melchior winery went from an unknown Chilean brand to Wine Spectator's top wine, and its branding work is a master class ...
Branding With Purpose: How The Right Name Fuels Your Mission
Mission-based branding remains popular in 2025, but how can you stand out and show the public you're committed to your ...
Lessons in Branding from Charleston Businesses Getting it Right
Creativity and branding can sometimes feel like a lost art. In a time when machine learning and AI have taken creative ...
Avid Bioservices Launches New Company Website Designed to Boost Company Brand Awareness and Enhance the Visitor Experience
The reimagined Avid website captures the company’s elevated brand through the tagline, “Discover the Avid effect.™”, helping educate visitors on the differentiation that positions the company as one ...
The Gap Remains An Apparel Brand Icon, Which Could Benefit From Strong U.S. Consumer Spending
The Gap has a proven model to generate cashflow and profitability and is a steady dividend payer. Read why I am bullish on ...
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Branding vs. Brand Identity: Five Key Differences and How to Do Both Effectively
Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of ...
Amid AI Boom, Tech Expert Says Companies Must Own Their Brand Voice
"To become known for experiments that are scaling and creating real value for the business, that is something we are proud of ...
MacWorld on MSN4d
Google Drive doesn’t let you customize your brand’s cloud storage, but hits white-label platform does
Save over 80% on Cloudbrand, a white-label cloud storage platform that lets you personalize your storage with custom domain, ...