PSA: This Unexpectedly Elegant Dress Color Trend Is the New Butter Yellow. Story by Nikki Chwatt • 2h. I n the fashion world, trend peaks are always exciting, though they rarely last forever.

A 25-year-old bride is asking the internet whether she was in the wrong for kicking her sister out of her wedding for not following the dress code, in which she required her guests to wear yellow ...

Turner took the Khaite halter-neck number out on the town to host a summer soirée with St-Germain Hugo Spritz. She matched her butter yellow dress to the event's pastel palette, and proved 2025's ...

Kate Middleton wore a butter yellow dress while hosting a garden party with Prince William at Buckingham Palace. We rounded up polished dresses inspired by her summer-ready look, plus similar ...

Eva Longoria is slaying summer glam at Cannes this year!The actress took on one of summer’s biggest summer color trends in the form of an elegant butter yellow dress.It was one of those styles ...

Muted pastels (be it butter yellow or ballet pink) are totally in vogue for spring—this we know. But Zara’s choice to pair her Leo Lin “Aurélie” Appliqué mini dress (which is still in stock, btw) with ...

But, color is quick to incorporate. Fashion designers often offer an It shade, or two, each season. For spring, they’re serving a generous slab of butter yellow.

The charismatic color is showing up everywhere. Butter yellow has been applied to a wide spread of items lately: cocktail dresses, jeans, jackets, hair clips, handbags and stand mixers.

For example, the butter yellow dress was a standout in 2025, but now a new bold hue—aka Kelly green—has taken over. And who better to champion this trend than Hailey Bieber ?