Complementing this predictive online data set is Circana's powerful panel-based data, based on over 190K households that is scaled to reach up to 96% of the US. From this dataset, Circana ...

Chicago, Feb. 19, 2025 (GLOBE NEWSWIRE) -- Circana™ today announced the upcoming launch of B2B Solution Insights, a new offering providing comprehensive order-level visibility for products sold ...

In 2019, WPP sold a 60% stake in Kantar to Bain Capital, originally valuing Kantar at £3.2bn, with long-term goals to ...

Chicago, Feb. 24, 2025 (GLOBE NEWSWIRE) -- Circana LLC is expanding its audience targeting solutions and moving beyond traditional purchase-based targeting to include a new range of deterministic ...

WASHINGTON, D.C. — Confectionery sales topped $54 billion in 2024, and are expected to exceed $70 billion by 2029, the ...

Kroger’s chief merchandising and marketing officer Stuart Aitken will take up the role of chief executive at market-research firm Circana to lean into AI as a tool for growth. “It was tough to ...

CHICAGO, Feb. 27, 2025 (GLOBE NEWSWIRE) -- CHICAGO — Feb. 27, 2025— Circana™ announced its 12th annual Home Industry Performance Awards just ahead of the Inspired Home Show, hosted by the ...

PALO ALTO, Calif., Feb. 26, 2025 /PRNewswire/ -- Predactiv, an innovative, AI-powered data and technology company, and Circana, LLC, a leading advisor on the complexity of consumer behavior ...