Global food retail chain SPAR International has established a partnership with Circana, an advisor in understanding consumer behaviour, to deliver curated data insights. The collaboration enhances ...

Data Insights Driving Shopper Experience With this global agreement, SPAR country organisations will benefit from access to expertise within Circana’s team in utilising data insights to ...

Circana is a global data and analytics company that focuses on CPG food and beverage, as well as other categories sold at retailers. Stuart Aitken has led the company since January, and has been ...

Circana data also finds that consumers are supplementing beyond meal occasions for more protein; sales of protein drinks, powders, and supplements grew 18% in 2024. In the pursuit of emotional ...

In the U.S., it's a tale of two beauty consumers, Circana data shows. While the prestige market grew 8 percent and the mass market stayed relatively flat, consumers with more than six figures in ...