Topping the list for the fourth year in a row is Apple with a brand value of about $1.3 trillion. That's a 28% increase from 2024, according to Kantar. After overthrowing Jeff Bezos' Amazon in ...

Apple topped the list for the fourth year in a row. Companies like ChatGPT and Chipotle made their debut. Try as they might, brands can't take a bite out of Apple.