Carl's Jr. has brought back its "iconic" bikini-clad advertisements in its newest Super Bowl ad campaign. This year, influencer Alix Earle shows off the new Hangover Burger.

Carl’s Jr., which ditched its sexualized commercials eight years ago, is bringing back its bikini-and-burgers formula for the Super Bowl. TikTok influencer Alix Earle stars in a new commercial ...

News Check out new Carl’s Jr. ad with Alix Earle. It has a surprise cameo By Madeleine Marr July 14, 2025 4:22 PM Alix Earle Robert Hanashiro Robert Hanashiro / USA TODAY NETWORK ...