Learn how to create an effective CRM strategy in 8 easy steps to boost customer relationships, streamline processes, and drive growth. Customer relationship management is vital for any business ...

Having a CRM strategy in place brings economic benefits. Along with the appropriate upgrades and improvements, a focus on the customer can boost customer satisfaction by up to 30% and employee ...

CRM strategy is a living, breathing thing that should never be treated as though it’s set in stone, given all of the data forever at our disposal. A robust test-and-learn plan should be baked into ...

CRM strategies have failed to have lengthy success. In particular, the firm's three-year success ratio demonstrates that only 11% have beaten their respective category median.

What is the goal of our CRM initiative? Is it to increase donation revenue, increase average order size for branded merchandise, decrease ballot access acquisition costs, improve voter retention, or ...

An underutilized customer relationship management (CRM) system--or one that cannot match its owner's expectations--will reflect poorly on both the vendor who sold it and the IT manager who ...

Implementing a CRM Strategy for GovCon Implementing a CRM system is a strategic decision that requires careful planning and execution. Here are key criteria to consider when devising your strategy: ...

A “one size fits all” approach to CRM rarely brings substantial business value. Before proceeding with a CRM system, a company must carefully define its CRM strategy and evaluate the technology.

CRM software enables you to track your prospects without guesses and interact with them online. Moreover, it allows you to store data about current and potential customers, including the dates and ...

Your CRM can help you do this but rather than thinking of CRM as an end-all-be-all to relationship management, you have to rethink your approach to CRM and how CRM can weave into your strategy of ...

Sage Customer Relationship Management Solutions, part of the Sage Group plc, has unveiled its global CRM strategy in an effort to guide development of its CRM product line which includes Act! by Sage, ...

CRM strategies have failed to have lengthy success. In particular, the firm's three-year success ratio demonstrates that only 11% have beaten their respective category median.