Bud Light departed from that model for last year’s Super Bowl ad, which depicted “Top Gun: Maverick” star Miles Teller and his wife dancing to telephone-hold music after cracking a cold one.

Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.

Bud Light is kicking off the new year with a 60-second advertisement that will air during the Super Bowl, one of the nation's most televised events, in a bid to turn around lagging sales.

Bud Light sales remain flat more than year after the brand faced a conservative boycott from consumers angered over its teaming up with influencer Dylan Mulvaney.. AB InBev, which owns Budweiser ...

Bud Light still struggles to recover from anti-trans boycott. Last April, Bud Light became the target of a conservative boycott over a 45-second promotional video posted by a transgender influencer.

Bud Light is celebrating the return of college football season with limited-edition college team cans. Here's which teams' cans you can buy. What to know 📋 How to talk money 🤑 💸 to your ...

Sales of Anheuser-Busch's beleaguered Bud Light brand are down 29.9% on an annual basis while competitors continue to gain ground following last year's boycott.

Bud Light’s Super Bowl ad starring comedian Shane Gillis, rapper Post Malone and football great Peyton Manning has garnered the brewer rave reviews online, and a senior executive attributes this ...

Bud Light is returning to the Super Bowl in a 60-second ad–the brand’s latest pass to reclaim customers’ hearts since enduring months of boycotts over a controversial marketing campaign and ...

New data suggests Bud Light is no longer tops in America’s taprooms — at least when it comes to the most popular draft beers offered at bars across the U.S.. Draftline Technologies, a company ...

Bud Light continues to suffer more than a year since an "unforced error" caused widespread boycotts as Modelo Especial and Michelob Ultra have both surpassed it on the list of top beers in the U.S ...

Bud Light is returning to the Super Bowl with a 60-second ad representing the beleaguered beer’s biggest bid to recover from a consumer boycott last year.