Bud Light rolled out a new summer-themed ad in hopes of getting back into the good graces of beer drinkers, but the effort fell short for many Twitter users still smarting over the branding ...

Bud Light is no longer among the nation’s 10 most popular beer brands following its ill-fated tie-up with transgender influencer Dylan Mulvaney, according to a survey. Bud Light, which was tied ...

Bud Light is trying to revive its slumping brand with a new marketing campaign aimed at – appropriately – overcoming adversity. The struggling beer brand unveiled a new ad following its Dylan ...

Bud Light is not alone in struggling to reach some audiences without offending others. Customers increasingly want to feel like the products they buy represent their values. But those values are ...

Bud Light Seltzer has a problem: People still think there’s beer in the spiked seltzer. More than half of the thousands of people Bud Light Seltzer surveyed incorrectly believe that the ...

Once the top-selling beer in the U.S., Bud Light is no longer on the list of the country's 10 most popular beers after it partnered with transgender activist and influencer Dylan Mulvaney.

Once the most popular beer in the U.S., Bud Light is now selling for less than water in some American warehouses. Andy Wagner, the manager and 18-year veteran of Glenn Miller’s Beer & Soda ...

The world’s largest brewer is counting the costs of being swept into a controversy over Bud Light in the United States. AB InBev said Thursday that US revenue fell 10% in the second quarter as ...

Anheuser-Busch parent company AB InBev is optimistic about its future, despite calls for a Bud Light boycott after a marketing partnership with transgender influencer Dylan Mulvaney. CEO Michel ...

On May 30, Bud Light announced that it would donate $200,000 to the NGLCC. This donation will specifically support the organization’s Communities of Color Initiative, assisting minority LGBTQ+ ...

Picture this: A Bud Light commercial called “Labels” starring comedians Amy Schumer and Seth Rogen as candidates for a new (fictional) political party called The Bud Light Party. They deliver ...

Modelo Especial is now America’s top-selling beer, dethroning the longstanding king, Bud Light, which recently has been subject to a culture-war storm. Here’s how an antitrust lawsuit and ...