PREMIER League clubs are raking in a record £600million from kit deals this season. The 20 top-flight clubs negotiated an ...

Because for Liverpool supporters, kits don’t just mark time. They hold meaning. They trap emotion. They remind us where we were, who we were with and how it felt to care about something more than ...

Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from ...

If the Adidas deal is as its rumoured top end then Liverpool have struck the fifth-largest kit deal in the world, tying Manchester City’s current £65m deal with Puma, and just above Chelsea and ...

The simple yet full Man United club badge works nicely on that shield and we will continue to award bonus points for all ...

Reported in April by FootyHeadlines, Liverpool are set to make the switch from Nike to Adidas from the start of the 2025/2026 season, leading to a lot of speculation over potential kit concepts ...

Liverpool have signed a new five-year contract with AXA. The global insurance company, which first began its partnership with the Merseyside club in 2018, will continue as the training kit sponsor ...