The woman's face on the label changes from white to pinkish-red as the beer gets colder. Put your hand or fingers over that section of the bottle and you can get it to turn white, temporarily.

Advertisements show a bottle of the beer ... was surprised to learn the beer's name had caused a stir. "It's named after a shag, the bird, which features on the label," she said.

Johnnie Walker Blue Label Ultra is the newest offering from the lauded whisky brand, continuing its legacy of innovation by creating the world's lightest 70cl Scotch whisky glass bottle ...

Previously, the beer had won many other awards at many other fairs – so many, in fact, that Captain Pabst had already started tying silk ribbons around every bottle ... blue ribbon on the label ...

The component of the spirulina that gives the blue colour, called phycocyanin, is then added to the beer during the brewing process. Tasting a freshly produced bottle of the beer, brewery employee ...