Seattle – The three-page magazine ad shows a massive jetliner with the words "Boeing 747x Stretch" emblazoned on the fuselage. In the ad text, The Boeing Co. booms that it is excited to "proudly ...

Instead, Boeing turned its attention to the 747X project, a less-costly stretch of the 747-400. By then, Mulally had replaced Ron Woodard as head of commercial and he asked Roundhill to head ...