Over the weekend, Dove faced down a controversy of its own making: a remarkably tone-deaf three-second ad for Dove Body Wash that shows a black woman taking off a brown shirt to reveal a white ...

E ver since Sydney Sweeney showed up taking a sexy bath in an ad for small brand Dr. Squatch’s body wash back in October 2024 ...

Gwen Stefani sang about bathing in it, and now it’s actually becoming a thing, thanks to one euphoric actress.

The ad is a three second GIF that promotes Dove’s body wash and shows a black woman peeling off a dark shirt and transforming into a white woman in a beige shirt. The white woman peels off her ...

The newly single actress teamed up with Dr. Squatch for a truly sustainable new product that repurposes her suds into soap.

A Dove Visible Care body wash ad has kicked up a controversy. Critics are buzzing about the ad, which shows three women standing in front of a wall split into "before" and "after" panes.

On Saturday Dove removed the ad and issued an apology on Twitter ... As part of a campaign for Dove body wash, a 3-second video clip was posted to our US Facebook page. It featured three women ...

ENGLEWOOD CLIFFS, N.J., Feb. 16, 2025 /PRNewswire/ -- Beauty brand Dove celebrated the launch of its most moisturizing body wash ever with the brand's first comedic TV ad. NBC audiences saw the ad ...

Creative experts believe that the ad could just have been about body wash and its benefits without cannibalising the brand’s soap. Whenever one mentions Lux, it is the soap that immediately ...

The purpose for setting up the ad to speak to women stems from the company’s research findings that 60% of all body wash is purchased by women. Using Mustafa as the celebrity endorsement, someone you ...

Ad Age surveyed 13 media buyers on their top takeaways from the week. [object Event] Sydney Sweeney makes guys swoon—for the brand’s new Natural Body Wash—in a series of broadly comic spots ...