Today, some three and one-half decades later, we are witnessing the literal personification of that ad in the person of ...

Of course, Bo knows burgers, too. Bo Jackson – the Auburn football legend, Heisman Trophy winner, former Major League Baseball All-Star Game MVP, and eponymous hero of those iconic “Bo Knows ...

About his tough childhood, Bo said in his book "Bo Knows Bo," "We never ... full-time money to pursue part-time football work after each baseball season, Jackson signed a four-year contract.

Auburn football legend Bo Jackson took his final ride in the last Bo Bikes Bama event in Auburn Saturday morning. With former high school and college teammates in attendance, alongside fellow ...

Former professional football and baseball player Bo Jackson starred in a series of Nike commercials in the 1980s with the catchphrase “Bo knows.” Baseball, football, basketball, even tennis ...