Living Local 15 Host Jessica Williams visits Optimum Health Beauty & Spa. She speaks with their owners and salon coordinator to learn about the experience they hope to provide their clients ...

Branding strategies are an important component of any business' marketing activities, and that is certainly true for beauty salons and spas. In a competitive market, it is important to identify a ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. For our complete, detailed look into starting in this industry, take a look at ...

Over the past year, Americans have lamented, loudly and publicly, the loss of many of the communal aspects of pre-pandemic life: eating inside restaurants without worry. Going to packed concerts and ...