The Best Lures and Bait to Land the Fish You Want Whether you’re fishing for trout or walleye, in fresh water or salt, you’ll have the best luck with the right bait.

Our bass expert spent months on the water testing the best new bass lures. Here are his top picks, including swimbaits, soft plastics, glidebaits, frogs, and more.

The lures aren’t cheap, but they’re well-made and effective. Change up your retrieval speed to dive to different depths and search the water column for your trophy bass.

Best Grub Style Bait: Z-Man Grubz 2.5” The Best Smallmouth Bass Lures: Honorable Mentions The lures below deserve an honorable mention, because they’re all smallmouth killers when used in the right ...

Why You Need the Best Northern Pike Lures for Consistent Success Northern pike are some of the most aggressive predators found in fresh water. They’ll eat fish, ducklings, muskrats and even ...

As for lures, there are hundreds of varieties to choose from that can be effective in our local waters of Monterey Bay. Stick baits are a generally fish-shaped hard lure. Most are designed to dive ...

These days, bait fish are brought in from Arkansas and night crawlers from Canada, a big change from when Wiggly Worm opened in 1956. Back then, Ingles’ father, Bill, collected bait himself.

The bait is only rated to dive down to 2 to 3 feet compared to the original Little John 50, which dives 3 to 5 feet, weighs 1/2 ounce, and measures 2.5 inches.